Walmart has grown into one of the largest eCommerce platforms, making it an excellent opportunity for sellers looking to sell their product. Selling on the marketplace has been simpler with Walmart automation services, which lets business owners increase revenues by simplifying procedures. Whether your business is a wholesaler, dropshipper, brand owner, or dropshipper Walmart offers several channels to reach millions of consumers.
Covering Walmart dropshipping automation, fulfillment methods, and optimization approaches to guarantee success, this guide will bring you through the best strategies to sell your product on Walmart in 2025.
Why Sell on Walmart Marketplace in 2025?
Walmart’s eCommerce platform is expanding rapidly, with over 150 million online shoppers per month (source: Statista). Unlike Amazon, Walmart Marketplace has lower competition and reduced seller fees, making it a great place for new and experienced sellers.
Here’s why you should consider Walmart Marketplace:
- Massive Customer Base: Walmart’s online presence continues to grow.
- Less Competition: Unlike Amazon, Walmart has fewer sellers in various categories.
- Lower Fees: Walmart doesn’t charge monthly subscription fees like Amazon’s FBA program.
- Higher Profit Margins: Sellers can maintain better pricing due to reduced competition.
If you leverage Walmart automation services, you can efficiently scale your business without handling everything manually.
Step-by-Step Guide to Selling on Walmart in 2025
1. Apply to Become a Walmart Marketplace Seller
Unlike other marketplaces, Walmart requires approval before allowing sellers to list products. To apply, visit the Walmart Marketplace Application Page and provide:
- Business details (Tax ID, EIN, and contact information)
- Product categories and pricing strategy
- Experience in eCommerce selling (eBay, Amazon, Shopify, etc.)
Approval can take a few days to several weeks, depending on Walmart’s review process.
2. Choose the Right Selling Model
There are different ways to sell on Walmart:
Walmart Dropshipping Automation
This method allows sellers to list products without holding inventory. Instead, suppliers fulfill the orders directly. Benefits include:
- No warehouse costs
- Wide product selection
- Low upfront investment
However, Walmart automation services make this process even smoother by automating order fulfillment, pricing updates, and inventory management.
Walmart Fulfillment Services (WFS)
Walmart’s equivalent to Amazon FBA. With WFS:
- Walmart stores and ships your products
- You get 2-day shipping benefits
- Higher ranking in Walmart search results
Direct Fulfillment
This option is for brands and wholesalers who fulfill their own orders without Walmart’s logistics support.
Choosing the right model depends on your business size, budget, and long-term goals.
3. Optimize Your Product Listings for Better Sales
To maximize visibility on Walmart, your product listings need to be fully optimized. Here’s how:
Write Clear and SEO-Friendly Titles
Your product title should include:
- Brand Name
- Key Features
- Product Type
- Size, Color, or Model
Example: “Wireless Noise-Canceling Headphones – Bluetooth Over-Ear Headset with Mic – Black”
Use High-Quality Images
- Use at least four high-resolution images
- Show the product from multiple angles
- Use lifestyle images for better engagement
Optimize Product Descriptions
Your description should be detailed yet easy to read. Include:
- Benefits and features
- Use cases
- Technical specifications
4. Use Walmart Automation Services for Efficiency
Managing a Walmart store manually can be time-consuming and prone to errors. That’s where Walmart automation services help. These services can:
- Automate product listings
- Track inventory levels
- Adjust pricing based on competition
- Handle order processing and fulfillment
Using Stores Automation, for example, ensures that your Walmart store runs smoothly while maximizing profits.
5. Leverage Walmart Advertising for More Sales
To boost sales, invest in Walmart Sponsored Ads. These ads function similarly to Amazon PPC and can help your products appear at the top of search results.
Types of Walmart Ads
- Sponsored Products – Boosts product visibility
- Display Ads – Targets shoppers based on behavior
- Native Ads – Blends within search results for better engagement
By combining Walmart dropshipping automation with strategic advertising, you can scale your store faster.
6. Manage Customer Service and Reviews
Excellent customer service leads to better ratings and repeat buyers. Walmart requires sellers to maintain:
- Fast response times to customer inquiries
- Easy return and refund processing
- Positive reviews (4-star rating or higher)
Using automated customer service tools or hiring virtual assistants can help maintain good seller performance.
7. Monitor and Scale Your Walmart Store
Once you start selling, keep track of key performance metrics:
- Conversion Rate: Measures how many visitors turn into buyers.
- Profit Margins: Ensure pricing is competitive yet profitable.
- Return Rate: High returns indicate a problem with product quality or descriptions.
Using Walmart automation services, sellers can track these metrics in real-time and make necessary adjustments.
8. Get a Done-for-You Walmart Store from Stores Automation
If you don’t want to go through the hassle of applying, managing inventory, handling pricing, and optimizing listings yourself, you can opt for a Done-for-You Walmart Store from Stores Automation. With expert assistance, automation tools, and a hands-off approach, you can start selling on Walmart without dealing with the complexities of setup and management.
Final Thoughts
Selling on Walmart Marketplace in 2025 offers immense potential, but success requires strategy and automation. By following the right steps—getting approved, choosing a fulfillment model, optimizing listings, using advertising, and leveraging Walmart automation services—you can build a profitable business.
Whether you’re starting fresh or looking to scale, automation tools like Stores Automation can streamline operations, maximize efficiency, and help you stay ahead in Walmart’s competitive marketplace.
Ready to start selling on Walmart? Take advantage of automation today and grow your eCommerce business effortlessly! 🚀
Contact Us for Tailored Solutions – Stores Automation:
Ready to transform your Walmart store and achieve big wins? Contact us at Stores Automation for personalized solutions that leverage the power of automation for your business. Reach out to us at 302-204-8244 or via email at info@storesautomation.com. Sign up and Embark on the path to e-commerce success with Stores Automation – where small changes lead to big wins!
