How to Remove ‘Powered by Shopify’ From Your Store Footer

The “Powered by Shopify” tagline appears by default in most Shopify themes. While it may seem harmless, it links back to Shopify’s homepage, and for many store owners, that’s an unwanted distraction from their brand identity. The good news is: you can remove or even replace it—with or without code.

Let’s break down the two best ways to get rid of it, starting with the simplest one.

Method 1: Remove “Powered by Shopify” Without Code (The Easy Way)

This method works for most free and premium Shopify themes, especially those based on Shopify’s Online Store 2.0 architecture.

Steps:

1. From your Shopify admin, go to:
   Online Store > Themes

2. Click the “…” (three-dot menu) next to your active theme.

3. Select Edit default theme content from the dropdown.

Image Source: LOGEIX

1. In the search bar, type “powered” to locate the corresponding text field.

2. Click into the “Powered by Shopify” field and press the spacebar to clear the content. Then click Save.

Once saved, the footer text will disappear from your live store.

Limitation:

If you try to replace the default text with something like “Free Shipping Worldwide,” the link will still point to Shopify.com. Unfortunately, the admin interface doesn’t allow you to change the destination URL—only the visible text.

If you want full control over the link and behavior, move on to the more flexible solution below.

Method 2: Remove or Replace It Using Theme Code (The Flexible Way)

This approach gives you full control over both the text and the hyperlink structure of your store’s footer.

 Steps:

1. Go to Online Store > Themes, then click the “…” menu next to your theme and select Edit code.

2. In the left sidebar of the code editor, open the Sections folder and locate the file called footer.liquid.

If you don’t see it, use the search bar to type “footer”.

3. Open footer.liquid, then use Ctrl + F or Cmd + F to search for: powered_by_link

This variable outputs Shopify’s default “Powered by Shopify” anchor tag.

What is {{ powered_by_link }}?

This is a global Liquid object used in Shopify themes. It automatically generates a localized link pointing to Shopify’s homepage, like this:

<a target="_blank" rel="nofollow" href="https://www.shopify.com?utm_campaign=poweredby&amp;utm_medium=shopify&amp;utm_source=onlinestore">Powered by Shopify</a>

You don’t need to remove this tag from every line of code. Instead, override it using one of the two cleaner methods below.

Option 1: Remove It Completely (Safe & Reversible)

At the top of your footer.liquid file, add this line:

{% assign powered_by_link = %}

What this does:

• Overrides the default object with an empty value

• Leaves the rest of your code untouched

• Makes it easy to undo or re-enable in the future

Option 2: Replace It With a Custom Link (Recommended)

Want to show a branded message or a link to your contact page instead?

Use this code instead:

{% capture powered_by_link %}<a target="_blank" rel="nofollow" href="https://YOURSTORE.com">YOUR TEXT</a>{% endcapture %}

You can change:

• The URL (https://yourstore.com/)

• The anchor text (Your Custom Text)

• Add/remove attributes like “target=”_blank” or rel=”nofollow”

Pro Tip: Using {% capture %} instead of replacing all instances of {{ powered_by_link }} improves maintainability and reduces error risk.

Image Source: Screenshots in this section are sourced from Logeix and are used for informational and educational purposes only.